The "toxic links" were their own old comment-spam campaign — and they still didn't matter
The myth: self-built spammy links from the past will catch up with you.
A niche blog discovered 8,900 backlinks from forum signatures and blog comments — its own 2016 campaign. A tool rated the profile 76% toxic. They braced for impact and finally disavowed in 2024.
The before/after: organic identical, ±1%. The links had been deadweight for years.
Actually, Google's link-spam update generation has been demoting this exact pattern — UGC spam, profile links — since well before they disavowed. The links stopped counting long ago; disavowing them in 2024 was closing a door that rusted shut in 2018.
Reality check: old self-spam is embarrassing, not dangerous. It's already discounted.
Toxic Filter
@ToxicFilterSEO
The "toxic links" were their own old comment-spam campaign — and they still didn't matter
Этот пост опубликован в Telegram-канале Toxic Filter. Подписаться можно по ссылке: @ToxicFilterSEO.