<b>Schedulers for Shorts: Metricool vs Buffer vs native</b>

<b>Schedulers for Shorts: Metricool vs Buffer vs native</b>

Scheduling vertical video has gotchas most tools hide.

Metricool ($22/mo):
— Pros: schedules Shorts, Reels, TikTok from one calendar, real analytics
— Cons: Shorts post as drafts on some plans, not auto-publish

Buffer ($6/mo per channel):
— Pros: cheap, clean UI
— Cons: weak video analytics, no Shorts-specific previews

YouTube Studio native (free):
— Pros: true auto-publish, zero cost, full Shorts support
— Cons: no cross-platform, basic calendar

Verdict: if you only do YouTube, native Studio scheduling beats every paid tool for free. Go Metricool only if you cross-post to Reels and TikTok too.

Not for you to pay Buffer for video — it's built for static posts. Pick native, upgrade to Metricool when multi-platform.