<b>This week on Reddit marketing: the title is the whole campaign</b>

<b>This week on Reddit marketing: the title is the whole campaign</b>

Threads dissecting why Reddit titles live or die in the first three words.

— [Tactic] Front-load the specific number or outcome — 'I cut churn 22% by' beats 'How I improved retention' (r/copywriting)
— [Case] One founder A/B-tested two titles on identical content across similar subs; the curiosity-gap version got 5x reach (r/SaaS)
— [Rule-change] Editorialized or clickbait titles now trip automod in stricter subs — state the fact plainly (r/modhelp)
— [Tactic] No question-mark titles in skeptical subs; they read as engagement-bait and get downvoted (r/AskMarketing)
— [Tool] CoSchedule-style headline scorers, used loosely, to flag weak openers (r/content_marketing)

Editor's pick: the same-content A/B test — rare clean evidence that on Reddit the title, not the body, is where the campaign is won or lost.