Dropping the year from H2 stopped snippet churn

Dropping the year from H2 stopped snippet churn
10:50 UTC — Heard from a publisher fighting snippet volatility. Their "best X" answer kept winning and losing the box weekly. The culprit, reportedly: a competitor's evergreen heading kept out-stabling their year-stamped "(2024)" version as the calendar turned.
— They removed the year from the snippet-target H2 and the lead sentence
— Snippet stabilized — held continuously for 3 months after
— Volatility-driven traffic swings (±900 clicks/week) flattened out
Why it matters: Dated headings can read as stale to the snippet selector mid-year and trigger churn against an evergreen rival. We're hearing undated phrasing wins the long hold. Put the year in the body copy, not the liftable line. Watching this.