Should beginners chase "money" keywords first or build info posts?

Should beginners chase "money" keywords first or build info posts?

Q: Do I go straight for buyer keywords or warm up with info content?

A: Short answer: one site proved info-first wins on a young domain. Longer answer: two new affiliate sites in the same niche launched the same month. Site A went straight at high-commercial "best X for Y" terms. Site B published 20 informational "how to / what is" posts first, then added buyer posts in month 4. By month 8, Site A (buyer-first) ranked almost nothing — those terms are brutal on a no-authority domain. Site B had built enough topical trust from info content that its buyer posts ranked within weeks, earning ~$300/month while Site A earned near zero. Earn trust on easy questions before asking for the sale.

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