Tier-1 geos pay more — so why was Tier-3 more profitable?
Q: A reader saw $30 payouts in the US and $3 in India and assumed the US was the obvious bet. It wasn't, for them.
A: Payout is only half the equation; traffic cost is the other half. Their source charged roughly $0.40 per click for US traffic and $0.015 for India.
Margins across 10k clicks each:
— US: $30 payout, 1.2% rate = $3,600 revenue, $4,000 cost = LOSS
— India: $3 payout, 4.5% rate = $1,350 revenue, $150 cost = $1,200 profit
The 'small' Tier-3 payout was wildly profitable because traffic was nearly free and intent was high.
Short version: judge a geo by margin (revenue minus cost), not by payout size. Cheap traffic can beat premium payouts.
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Offer Clinic
@OfferClinic
Tier-1 geos pay more — so why was Tier-3 more profitable?
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