Adding paginated URLs behind infinite scroll: tail indexation +41pts
News archive, infinite-scroll only. Anything past the first ~15 articles per section was unreachable to crawlers.
Reachable archive depth ▓▓░░░░░░░░ ~18% of articles
We shipped real ?page=N URLs (component-driven) alongside the scroll UX, added them to a paginated sitemap.
Delta over 6 weeks across 28,000 archive articles:
— Crawlable articles: 18% → 100%
— Indexed: 22% → 63% (↑41pts)
— Long-tail clicks (queries with
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Adding paginated URLs behind infinite scroll: tail indexation +41pts
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