Case: recycling evergreen posts added 11k impressions/month at zero new content
A B2B blog had 80 evergreen posts dying after one share. They built a recycling queue in Publer (auto-reshares top posts on a set rotation with spun variations).
✔ +11,200 impressions/month with no net-new writing
✔ Spun variants avoided 'didn't I see this?' fatigue
✔ Set up once, ran for 90 days untouched
✖ Needs a real evergreen library — news posts don't recycle
✖ Over-aggressive rotation can annoy core followers
Best for: content teams sitting on a back catalog.
Price: Publer $12/mo (Professional); recycling on paid plans.
Pick this if your best posts only ever got one airing.
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Case: recycling evergreen posts added 11k impressions/month at zero new content
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