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Case file: when a product launch sets the comp

Case file: when a product launch sets the comp
We file sales by what triggered the buy. Launch-driven ones run hot.

— voice.com: Block.one (EOS) bought it from MicroStrategy in 2019 for $30M cash — the largest publicly reported .com sale ever.
— Why it matters: MicroStrategy had parked it for 20 years. One company building a social product with a war chest reset the entire one-word ceiling overnight.

📌 Pick of the day: end-user pricing isn't a curve, it's an event. The right buyer at the right quarter pays a number no appraisal tool would ever return. Source: DNJournal, June 2019.
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