Export settings that don't crush your video
Uploads look soft because the bitrate's too low. Cheat sheets for clean delivery per platform.
— YouTube recommended bitrate chart, 4K to 1080 [guide] via YouTube Help
— H.264 vs H.265 for uploads, when to switch [tutorial] via Tom Buck
— Two-pass VBR explained, the quality bump [breakdown] via Justin Odisho
Free to read. Bump to two-pass VBR with target/max set high and the platform re-compress hurts less.
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Export settings that don't crush your video
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