"Link in the description" said at the end of the video is malpractice.
By the outro, half your audience already left, and the ones still watching are in wind-down mode, not action mode.
The verbal CTA belongs at the peak emotional moment — right after you show the result they want. That's when the description gets opened. Saying it once, at the end, wastes your one shot.
Tie the CTA to the payoff, not the goodbye.
Where do you drop your verbal link mention — and have you ever moved it earlier?
Hook & Link
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"Link in the description" said at the end of the video is malpractice.
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