Chain Leaks
Chain Leaks
@thechainleaks

<b>MOVING: minimum FTD thresholds are creeping up</b>

<b>MOVING: minimum FTD thresholds are creeping up</b>

Heard that several exchange offers nudged the qualifying first-deposit minimum without an email blast — it just changed in the terms. Old offer paid CPA on a $20 FTD; word is some now require $50-$100 to qualify.

— Your conversion rate on the dashboard looks unchanged
— But payable conversions drop because small depositors no longer count
— Affiliates blame creatives or traffic quality when the goalpost simply moved

The so-what: a manager at a Tier-1 told us threshold changes are the most common 'silent' commission cut because there's no announcement to react to. Set a calendar reminder to re-read your top offer's terms monthly, or diff the page. If your effective payout-per-click slid with no funnel change on your end, the FTD floor is the first suspect. Confirmed it on two offers myself this quarter.

Watch this.
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