"How many pins a day should I post?"
A candle maker asked me this with a panicked spreadsheet open. She'd read "25 pins a day" somewhere and burned out in a week, then quit for two months.
When she came back, she posted 3 fresh pins a day, same time each morning, nothing recycled. No bulk-scheduling marathons.
In 6 weeks her monthly views went from 1,100 to 9,400. Outbound clicks to her Etsy listings: 0 to 71/week. The volume people obsess over wasn't the lever — consistency was.
The "25 a day" advice is old, from when re-pinning others' content counted. Today Pinterest rewards fresh pins (new image, new URL), and 3 sustainable beats 25 for a week then silence.
Takeaway: A cadence you can hold for 6 months beats a number that impresses you for 6 days.
Pin to Payday
@PinToPayday
"How many pins a day should I post?"
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