Myth: "Reddit bans you for having more than one account"

Myth: "Reddit bans you for having more than one account"
This week on Reddit marketing, an over-cautious belief, corrected:

— [Rule-change] Multiple accounts are allowed; what's banned is using them to manipulate — vote-stacking, evading a ban, or astroturfing a thread, per Reddit's content policy referenced on r/help.
— [Tactic] A separate brand account and a personal account are fine as long as they don't upvote or reply to each other to fake consensus.
— [Case] A marketer on r/modhelp confirmed running a tidy brand account alongside a personal one for years — the line is coordination, not quantity.

Editor's pick: the rule isn't "one account" — it's "don't make accounts pretend to be a crowd," so keep them genuinely independent.