How to compare two recurring programs side by side

How to compare two recurring programs side by side

New to recurring? Don't compare on percentage alone, it lies. Score both on five factors.

1. Commission per customer per month (in real dollars, not just %).
2. Duration (12 months vs lifetime).
3. Cookie length.
4. Payout threshold and frequency.
5. How likely your audience is to actually buy it.

In plain English: line them up on real dollars and stickiness, not the headline rate.

Worked example: Program A pays 50% of $10 = $5/mo for 12 months ($60). Program B pays 20% of $50 = $10/mo lifetime. B wins big despite the lower percentage.

Today's tiny action: write two programs in two columns and fill in these five rows for each.