<b>Bulk upload: the CSV format gotchas nobody warns you about</b>
Queuing 200 posts via CSV is the biggest time-saver in scheduling — until a date format kills the whole import.
The field that breaks everything
— Datetime: Buffer wants ISO-ish, Hootsuite wants its own zone-aware format, SocialBee accepts flexible but silently shifts timezones
Platform notes
✔ Hootsuite: up to 350 messages/CSV, validates before publish
✔ SocialBee: maps categories on import, great for evergreen recycling
✖ Buffer: no native CSV — needs a Zapier bridge or the API
✖ Later: media bulk-upload yes, full CSV scheduling no
Pricing: Hootsuite from $99/mo, SocialBee from $29/mo.
Best for: SocialBee if you bulk-load evergreen libraries; Hootsuite for one-shot campaign dumps.
Pick SocialBee if you reuse content. Always test with a 3-row CSV first — never trust the timezone.
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<b>Bulk upload: the CSV format gotchas nobody warns you about</b>
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