<b>BREAKING: Offer/coupon structured data losing its rich-result wings</b>

<b>BREAKING: Offer/coupon structured data losing its rich-result wings</b>
We hear the discount-code rich snippet that once showed copy buttons in the SERP has been quietly reduced or pulled for many sites — the structured data still validates, but the visual treatment is gone.

<b>Why it matters:</b> If your CTR cratered without a ranking change, the missing snippet enhancement may be why, not your content. Sites are re-weighting toward title/meta copy that earns the click without depending on the rich result.

Widespread reports; official deprecation unconfirmed. Developing...