The home cleaner Google kept hiding Meet a home-cleaning service run from the owner's house. She'd correctly set it up as a service-area business and hidden her home address — exactly as the guideline…
The law firm that froze its growth over a comma Meet a law firm in Edinburgh. They'd absorbed one rule above all others — NAP consistency means every citation must match to the exact character. True e…
The vet who pasted the same reply on 200 reviews Meet a veterinary clinic in Bristol. A blog had told them review responses help SEO, so the practice manager built a template — 'Thank you for your kin…
The restaurant that uploaded 400 photos and saw nothing Meet a family restaurant in Liverpool. The owner's nephew had told him 'Google loves photos — upload everything.' So he dumped 400 images: blurr…
The HVAC company that ranked worse after adding nine categories Meet an HVAC contractor in Tampa. He'd read that stuffing your Google profile with every available category casts a wider net. So he pil…
Twelve clinics, one chaotic dashboard Meet a regional dental group launching twelve new clinics at once. The marketing manager was about to copy-paste one description across all twelve. That's how you…
