Should I run lots of offers to spread my risk? Q: Running 10 offers at once means if one dies I'm covered. Smart diversification, right? A: It feels safe but it's usually self-sabotage. With your traf…
Should I jump into whatever vertical is trending? Q: Everyone's posting screenshots from [hot vertical]. Should I switch into it now? A: Careful — by the time a vertical is all over the chats, you're …
Are low-payout offers a waste of time? Q: Someone told me anything under $10 payout isn't worth running. True? A: No — that rule ignores volume and conversion ease. A $4 single-opt-in email submit can…
Is an exclusive offer always better than a public one? Q: My network pitched me an 'exclusive' offer. Exclusive = better terms and less competition, right? A: Sometimes — but 'exclusive to this networ…
Does a low daily cap mean the offer is weak? Q: An offer has a cap of only 20 leads/day. That's a red flag the advertiser doesn't trust it, right? A: Wrong read. A cap usually signals the opposite — t…
Should I pick offers that accept the most countries? Q: An offer accepts 40 geos. More countries = more chances to convert, yeah? A: Usually the opposite. 'Accepts 40 geos' often means it's a global s…