Tame faceted nav before it eats your crawl budget
Ecom client had 90k crawlable filter combos from 200 real products. Insane. The lockdown checklist:
— List every filter: color, size, price, brand, sort, page
— Pick the 2-3 with real search demand (e.g. brand, color) — those get clean indexable URLs
— Everything else: block the parameter in robots.txt OR rel=canonical back to the clean category
— Sort orders and price sliders: always noindex, they make zero unique value
— Kill 'add to filter' links with nofollow if combos still explode
— Confirm in Search Console > Crawl Stats that bot hits on ?sort= drop
Bot wasted 70% of budget on junk. Reclaimed it in two weeks.
Never noindex AND canonical the same URL — pick one or you confuse the bot.
Sitemap Hustle
@SitemapHustle
Tame faceted nav before it eats your crawl budget
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