This week on Reddit marketing: the 9:1 rule, examined

This week on Reddit marketing: the 9:1 rule, examined

The old self-promo ratio gets a fresh, skeptical look this week.

— [Rule-change] Reddit's site-wide guideline still cites the 10% self-promo ceiling, but enforcement is per-sub, not global (r/help)
— [Tactic] Track your own ratio with a simple spreadsheet — most banned accounts were at 30%+ without realizing (r/Entrepreneur)
— [Case] A creator rebuilt account trust by spending two weeks pure-commenting before any link (r/NewTubers)
— [Tactic] Self-promo counts cumulatively across subs to mods who share blocklists, not just within one (r/ModSupport)
— [Tool] A profile-audit script that flags your link-to-comment ratio (r/redditdev)

Editor's pick: the cross-sub cumulative angle — the detail most marketers miss, because mod networks compare notes and your 'clean' sub history may not be clean elsewhere.