Cut a Divi site's page weight 48% without leaving Divi The client refused to migrate, so we optimized in place on Divi 4.27. The homepage was 4.1MB, mostly uncompressed module backgrounds and Divi's g…
Escaping Oxygen lock-in: a 90-page rebuild post-mortem A client's site was fully Oxygen-built, so deactivating the plugin meant blank pages. After Oxygen's roadmap stalled, we moved to Gutenberg over …
Built a 22-block reusable template library and cut build time 55% A small agency shipped landing pages ad-hoc, ~14 hours each. We standardized 22 Bricks global components (hero, pricing, FAQ, testimon…
Elementor vs Bricks on the same WooCommerce checkout We A/B tested two identical checkout designs on a store doing ~900 orders/month. Same theme, same hosting, only the builder changed. Numbers after …
Replaced a page builder with Gutenberg + ACF blocks on an agency site A 60-page brochure site ran on a builder that loaded 14 separate stylesheets. We rebuilt it with native Gutenberg and eight custom…
Migrated a 140-page SaaS blog from Elementor to Bricks We rebuilt a client's content site over three weeks. Elementor 3.21 was shipping ~480KB of CSS/JS before a single image loaded. Rebuilt the same …
