The 20-minute keyword routine a meal-prep creator runs before every pin

The 20-minute keyword routine a meal-prep creator runs before every pin

A meal-prep creator used to guess at keywords. Her pins read like ad copy and pulled 5k monthly impressions.

She built a 20-minute mining routine she now runs before designing anything:

— Type the seed word in Pinterest search, write down every autocomplete suggestion
— Hit enter, screenshot the colored 'guided search' tiles that appear below the bar — those are real modifiers people use
— Pick 3 phrases and weave them into the pin title, description, and the board it lands on

No paid tools. Pinterest hands you its own query data if you look.

Within two months her impressions per pin tripled to 16k average, because every pin now spoke the exact language searchers typed.

Takeaway: Pinterest's autocomplete and guided-search tiles are free keyword research. Mine them for 20 minutes before you design, not after.