The mistake: writing off churned customers forever

The mistake: writing off churned customers forever

New to recurring? When someone you referred cancels, beginners assume that income is gone for good. Often it isn't, if the program credits re-signups to your original cookie or account.

Win some back:
— Ask the program whether returning customers stay attributed to you.
— Share when the tool ships a big new feature; lapsed users often return.
— Keep your helpful content live so old leads can re-find your link.

Example: of 10 churned users, a feature update and a reminder bring 3 back. That's $18/mo recurring revived from people you thought were lost.

In plain English: a former customer is a warm lead, not a closed door.

Try today: ask your program if re-signups still credit you.