End-user outreach vs passive listing

End-user outreach vs passive listing
Two ways to sell, very different effort and price ceilings.

The contrast
— Passive (list + wait): set on Afternic/Sedo, low effort, you take aftermarket prices.
— Active outreach: find the business that needs the exact name, email, negotiate. 5-10x the price, weeks of work.

When each fits
— Generic keyword name with many potential buyers: list passively, let demand find it.
— Name matching one obvious company / product: outreach, the end-user pays retail.

📌 Pick of the day: build a 5-name outreach list per quarter, not 50. Depth of pitch beats volume of cold emails.

Reading: NamePros 'end-user outreach templates' pinned threads.