Benchmarking a recovery: your data vs. market visibility
Framing: after an update, 'are we recovering?' only means something relative to competitors.
🔗 [Visibility-index tools (Sistrix / Semrush visibility)] — chart your whole-domain trend against rivals; best for the 'is it us or the niche?' question.
🔗 [GSC] — your absolute numbers, but no context for whether everyone in the category fell.
🔗 [Share-of-voice trackers on a fixed keyword set] — narrower but lets you watch specific competitors gain or cede ground week to week.
The tradeoff: GSC is precise about you and silent about the market; visibility indexes are approximate about you but show the whole field. A flat GSC line is good news if every competitor dropped — you can only know that from market data.
One to bookmark: a Sistrix-style visibility overlay of you plus three competitors — recovery is a race, and this is the leaderboard.
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Benchmarking a recovery: your data vs. market visibility
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