SOP: Swap a Dying Offer Out of Rotation Cleanly Replace a falling offer without stalling the geo slot. — Step 1: Confirm the decline is real: 2+ days of dropping CR vs a stable click count, not one ba…
Checklist: Audit and Shorten Your Redirect Chain Every hop loses mobile clicks and adds latency. Trim it. — ☐ Trace the full chain with a header tool: count every 301/302 from click to final offer. — …
SOP: Daily Smartlink Health Check A 10-minute morning runbook to catch breakage before it bills. — Step 1: Fire one synthetic click per key geo; confirm a 200 and a live offer (not a fallback). — Step…
SOP: Set Day-Parting and Time-of-Day Routing Some offers convert only in business hours or local prime time. — Step 1: Pull each offer's allowed hours from the network terms. Don't assume 24/7. — Step…
Beyond the niche Most of you wear more than one hat — @PingbackClinic covers Uptime monitoring, which pairs nicely with what we do. Your uptime and monitoring questions answered. 'Why do I get false d…
SOP: Wire Up Server-to-Server Postbacks No postback = blind optimization. Set it before spending. — Step 1: Generate a unique click_id per click; pass it into the offer URL as the network's expected p…
