89 days of commission you didn't know you had

89 days of commission you didn't know you had
Most affiliates think the cookie is 24 hours. It is — for clicks. But if a reader clicks your link and hits Add to Cart, that specific item is locked to you for up to 89 days until checkout or cart removal.
The mistake: writing copy that pushes 'Buy now' when your audience is researchers who add-to-cart and decide later.
— 'Buy' CTA cohort: 24h conversion 3.1%, n=4,200 clicks
— 'Add to cart to compare' CTA cohort: total conversion 5.4% over 89 days
Fix: on comparison and 'best of' pages, explicitly invite add-to-cart, not instant checkout.
So what: matching your CTA to a 89-day window beats forcing a 24-hour decision.