Re-published a 4-year-old guide with current data. From 80 to 1,900 clicks/mo.

Re-published a 4-year-old guide with current data. From 80 to 1,900 clicks/mo.

Found a buried evergreen post in the archive, technically still accurate but stale as hell, ranking position 30s.

Full rebuild, same URL:
— Replaced every stat/screenshot with current ones
— Added 4 new sections covering stuff that didn't exist when it was written
— Rewrote the title for the modern query, new publish date
— Re-linked it from 5 newer posts

Went from ~80 clicks/mo to ~1,900 over two months. The URL already had aged authority I'd have killed by starting fresh.

Don't delete old posts. Rebuild on the same URL and inherit the equity.