<b>Reading updates through the YMYL and E-E-A-T lens</b>

<b>Reading updates through the YMYL and E-E-A-T lens</b>
This week on the radar: why your niche determines your blast radius.

Read this
— <a href="https://guidelines.raterhub.com/searchqualityevaluatorguidelines.pdf">Google's Quality Rater Guidelines</a> — the actual document defining YMYL and E-E-A-T; raters don't set rankings, but they reveal intent.
— <a href="https://www.searchenginejournal.com">Search Engine Journal</a> — coverage of how Health/Finance verticals see sharper swings on core updates.

Chatter
— Practitioners consistently note Your-Money-Your-Life niches are graded harder, so the same content quality earns less margin for error.

The even-handed read: E-E-A-T is not a score in the algorithm; it's the concept the systems approximate. Author transparency and first-hand experience are proxies you can actually control.

One to bookmark: the Rater Guidelines PDF — dense, but it's the closest thing to Google's rubric in writing.

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Рядом обитают: @CreativeRadar (winning ad angles)